Architecture is storytelling to the soul. I help people and organizations understand, translate, and narrate those stories to the world. For me, each story is a chapter in a great book that is both read and written together.
I've always been a bit puzzled by the ego of many architects. The belief for many seems to be that buildings are an expression of the architect's personal philosophy and attitudes towards the world. The problem with this approach is that buildings and architecture, when at their best, become an embodiment of the ideals of those who inhabit and use them.
Our philosophy of architecture has always been to help unleash the creativity of the end user through the development of an intimate understanding of their difficulties, desires, and ambitions. We take this approach of empathy towards the users so that a building not only provides usable space, but becomes a usable, functional expression of the client and end users needs and aspirations.
In many ways, we believe the architect's role is to facilitate the creative process for the client. This does not mean however that the we become a drafting and permitting service for them. It is our responsibility to respectfully challenge their existing notions to find unexpected and innovative solutions.
Ultimately, these things are critical for companies. A building or space is a highly visible component of a company brand that impacts both external and internal perceptions of a business. The care and thought behind every decision becomes obvious after several thousand cumulative man-hours in a space. The building quite literally portrays an identity, it is a realization of identity through the built form. Your hopes, your needs, your story.
These stories become our journey to understand and help shape attitudes about the world we share.
Thursday, August 23, 2012
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